Sales Strategy

Hiring SDRs too early burns cash. Hiring them too late caps your growth. The hard part is that the right moment rarely announces itself, so founders either rush the decision or avoid it entirely. Here is a simple way to know when you are ready, and what to do in the meantime. Signal one: you have repeatable proof that outbound can work Before you build a team, you want evidence that a stranger will take a meeting and that some of those meetings turn into revenue. That proof d