How a logistics software company generated 145 qualified meetings in nine months
145
Meetings / 9 months
Low
No-show rate
9 months
Ongoing engagement
Industry
Logistics software
Region
United States
Services
Outsourced SDRs, Appointment setting
Engagement
Ongoing, 9 months
The challenge
The logistics software company had a strong solution for a market where sales cycles depend heavily on reaching the right decision-makers. The challenge was keeping a consistent flow of qualified meetings on the calendar while the internal sales team focused on active opportunities.
Their outbound efforts were difficult to maintain at the volume needed to support growth. They needed a dedicated team that could consistently identify relevant accounts, reach the right contacts, and turn outreach into qualified sales conversations without adding more work to their closers.
What we did
We deployed a dedicated outbound team focused on appointment setting, combining targeted prospecting with consistent multichannel outreach.
- ● Built and maintained ICP-matched prospect lists
● Identified decision-makers across target logistics and operations accounts
● Ran sequenced outreach across LinkedIn, email, and calls
● Managed follow-up and confirmation to keep meetings moving and reduce no-shows
The consistency made the biggest difference. We had qualified meetings coming in without our sales team having to spend their time constantly prospecting.
Michael Torres, Director of Revenue Operations
The results
Over nine months, the program created a consistent appointment-setting engine that kept qualified conversations flowing to the sales team. The focus on qualification and meeting confirmation also helped maintain a low no-show rate.
- ● 145 qualified meetings booked over nine months
● Low no-show rate across booked meetings
● Consistent outbound support without adding internal prospecting workload